Shortly after retiring from international football, Cristiano Ronaldo is swapping crowded stadiums for a Hollywood studio. Alongside English director Matthew Vaughn, a surprising trio of sports and music icons has silently gathered in private, surrounded by framed jerseys and film cameras.
Ronaldo posted on Instagram this Wednesday that production is underway on “Day 1s,” his first scripted television drama under UR•Marv Studios, featuring appearances by Arsenal great Thierry Henry and British rapper Santan Dave.
The “Day 1s” first look came in less than a week after Ronaldo, 41, retired from international soccer on Nov. 5.
He remains at Al Nassr and sits on 985 career goals, while expanding his entertainment empire. Ronaldo announced on IG that production has started on his first TV show, “Day 1s,” writing: “Exciting news! Production of my first TV show, Day 1s, has just started. More to come!”
The first stills from Cristiano Ronaldo TV series
Ronaldo’s post included a photo of Dave and Lewis on a couch with a framed CR7 jersey behind them. One more still shows Ronaldo posing with Vaughn.
Another post on X shows Henry in a studio setting with his Arsenal #14 jersey displayed.
🚨 BREAKING: Thierry Henry is set to feature on Cristiano Ronaldo’s new TV show, ‘Day 1s’. https://t.co/UV2CZs9GpD
— Madrid Xtra (@MadridXtra) November 12, 2026
As per reports, the series centers on Stanley Dalton, a football agent portrayed by Lewis. Ronaldo joins the project as an executive producer while making his scripted acting debut. The show was co-created by Darren Dein, a real-world soccer agent who represents Henry and also serves as an executive producer.
People reportedly saw the Arsenal and French football legend Henry filming scenes at Barnet’s Hive Stadium in north London when production first started in July 2026, per The Sun. The rapper Dave also supposedly has a major role in the project.
Instead of being an uplifting soccer story, Day 1s looks at the hidden power games behind the sport. It is bound to get compared to Ted Lasso, yet it is clearly not another football comedy.
Meanwhile, after announcing that filming has started in London for his new British football drama series, no official premiere date or streaming platform has been announced, leaving fans waiting for further details about when they can watch Day 1s.
Cristiano Ronaldo posted an emotional clip
Last week, the 41-year-old Portuguese soccer icon posted an emotional farewell to the Portugal national team with the caption “Portugal will always be in me”:
“To the Portuguese people, the day has come for me to hand back the number seven shirt of our national team,” said Ronaldo. “I never felt it belonged to me alone, but for 23 years I had the privilege and responsibility of wearing it, defending it, and carrying it with me into stadiums all around the world. Today the time has come to pass it on to the future. It was not an easy decision, because some decisions are not made with the mind alone— they are also made with the heart. A journey that began in August 2003 and changed my life forever has come to an end.
Portugal estará sempre em mim https://t.co/dnFj51rxmh
— Cristiano Ronaldo (@Cristiano) November 5, 2026
“There were perfect afternoons and nights. There were victories I will never forget. There were defeats that still hurt to remember. I made mistakes; I suffered,” he added. “There were also moments when I couldn’t give the Portuguese people what they so desperately wanted. But I never gave up. And above all I never stopped feeling proud to represent Portugal. I spent my life working to become the best player in the world. Today I realise my greatest victory was earning the honour of representing the best country in the world.”
Ronaldo continues to play for Al Nassr, where his lucrative two-year contract extension, signed in June 2025 and reportedly worth over £492 million alongside a 15% club ownership stake, runs until 30 June 2027.
