In a recent press release for the launch of FIFA 22, vice president Cam Weber revealed that EA Sports are conisdering the possibility of changing the name of the popular, long-running football video game series.
He made it clear that it would not affect other licenses to do with the game but just the title itself. This means that the licenses for clubs, leagues, players, and countries are expected to remain unchanged.
EA and FIFA first partnered up for the series in 1993 and have seen the release of an annual FIFA game every year. It has become one of the best-selling and most well-known franchises of all time.
EA SPORTS may be in the process of rebranding FIFA to “EA SPORTS FC”.— Football Tweet ⚽ (@Football__Tweet) October 12, 2021
A new trademark registration filed by EA seems to indicate that the name of the game might be changed.
What do you think of the potential new name? 🤔🎮 pic.twitter.com/3VPc5i7i7e
The recent news about having to change the title comes from the speculation that FIFA wants to double what they charge EA Sports for the license ($1 billion for every 4 years) and restrict the developers from monetizing content beyond the game itself.
This begs the question of what the new name for the franchise could be. The company has already trademarked the name ‘EA Sports FC’ and it is reportedly what they want to label the series when the decision is made – which is expected by the end of the year.
A potential name change for FIFA games has stirred up a slew of reactions from the fans and most of them are not happy.
These two fans are none too pleased about it.
“EA Sports FC” is a stupid name.— David W. Duffy (@Olucaron) October 11, 2021
It’s not a football club, it’s a game.
Then again, maybe it stands for ‘EA Sports Free Cash’ when they overload it with more nefarious FUT crap.
#EASportsFC is a terrible name! The sort of name people laugh about behind your back!! Don’t do it— TP23 Productions (@TP23Productions) October 13, 2021
This fan sees the funny side of it.
FIFA possibly being rebranded to EA Sports FC is hilarious— Sam (@SamPerkins2000) October 11, 2021
Does this one have a point?
So, apprently FIFA could be renamed into EA Sports FC. Am I the only one to think that even if the reason why they wanna rename the franchise is relevant, it wouldn’t change things a lot?— 🎃 Xenoktober 🎃 | CEO of Hot Wheels Unleashed (@XenokoYT) October 12, 2021
I mean, people still call eFootball “PES”, so I think people would keep saying “FIFA”
A bunch of suggestions were made by this fan.
EA considering changing the name of the FIFA games— Xtremeience 👻 (@Xtremeience) October 7, 2021
Stick with the FIFA branding & expand on gaining more league licenses, the FIFA series needs more leagues EA
If anything go back to the FIFA Football/Soccer name
We don’t want you turning into eFootball with unlicensed names
It is easy to see why changing the name of one of its most popular franchises could be detrimental to EA Sports. The fans would be hoping that an agreement is reached between FIFA and the developer as FIFA 22, the most recent game from the franchise, has been met with positive reviews.