Sanjay Sathya

Liam Delap as a Hacker? The Hilarious Casting Choices in New Adidas Heist Ad

Adidas, Arsenal, Chelsea, Curtis Jones, Florian Wirtz, Joao Pedro, Liam Delap, Liverpool, Manchester United, Mohamed Salah, Riccardo Calafiori, Zinedine Zidane

Adidas are the biggest sportswear giant, being traditional pioneer before their long standing rivals Nike.

It is known to the world, that Nike slowly equalled or had surprassed Adidas over big contracts, but Adidas has seemed to have learnt from it, to drop an all-timer advertisement, that is rising eyes in X.

The advertisement assembled, many Premier League stars who are from different teams, seamlessly enacting like long time friends.

The motto of the advert, was to create the buzz around their new release of F50 and Predator Elite shoes, with a heist-esque concept.

Starting with Joao pedro and Noni Madueke having a chat about something important, the advert features Ryan Gravenberch, Paul Pogba, Myles Lewis Skelly, Mathys Tel, teaming up to perform the heist.

Liam Delap comes in as the hacker that makes the CCTV camera unwork, while Mohamed Salah, plays the boss of the heist.

The heist is to make sure F50 remains the only boots to be used by players and Predators to be abandoned altogether.

Gabriel Martinelli appears as the supplier, giving the F50 pair of boots to players.

Josko Gvardiol and Mac Allister are shown to be not accepting the offer to switch to F50 and Curtis Jones is seen to be betraying the team by flipping to Predator boots.

The heist happens at the warehouse to steal every Predator boots left, while Donnarumma is hastily seen making an emergency call to Calafiori about the heist.

The heist men, throw a F50 into the warehouse while leaving to announce their ambition, and Calafiori calls out to women footballer, Alessia Russo.

Russo, then reveals the final boss of the Predator lot, played by an ever looked upon, Zinedine Zidane, who informs to quicken the shipment the same day.

Florian Wirtz, then heads to the other zone of warehouse to complete the plan while the heist team enjoys their success inside the container.

The ad ends with Adidas leaving the choice to the audience to choose between the two boots.

The advertisement arrives as the best move by Adidas in recent times and is seen a threat to their rivals, Nike.

Every single character involved in the ad, wore adidas merchandised kits all through the ad.

It served a feast to every adidas-partnered club fans, with Arsenal and Liverpool having the majority numbers in players involved with five each.

Liverpool fans were surprised with the choice of majority and a heavy role like that of a boss given to Mohamed Salah and rejoice it in their bad times.

Unfortunately, the advert did not feature any Manchester United players who are one of the primary partners of the brand.

Some of the roles given to certain players such as Liam Delap and Riccardo Calafiori were funny and contradictory at the same timee.

Delap is seen introduced by the line “My man would break any defence” playing the role of a CCTV camera hacker, but in reality he has not had a good time for Chelsea as the striker, questioning his defence breaking abilities.

Riccardo Calafiori, who is an Italian, being given the role of a mafia head, was funnily called out as racism, with Italian mafia roots brought into effect.

Meanwhile City players being given non-impactful roles, let Arsenal fans take the talk to how Adidas loves Arsenal very much.

The whole advertisement is well scripted and stunning to watch, with footballers who compete with each other on the field, teaming up for a shared goal.

This might go down as one among the lists of nostalgic advertisements in the upcoming future.

Leave a comment